What We Offer
Five transformative outdoor programs designed to build confidence, character, and connection in youth and families across Virginia.
100+
Youth Served Annually
5
Active Programs
No/Reduced Cost
To All Participants
501(c)(3)
Nonprofit Organization
At The Luck Group, we believe every young person deserves access to the healing, growth, and joy that comes from time in nature. Our programs meet youth where they are — in schools, community centers, and the great outdoors — and walk alongside them toward a brighter future.
All of our programs are offered at no or reduced cost to participants, made possible by the generous support of donors, sponsors, and community partners.
Helping Our Outstanding Kids
An after-school and summer angling program that uses fishing as a gateway to STEM education, conservation awareness, and life skills development. Youth learn rod mechanics, fish biology, water ecology, and the patience that comes from waiting for a bite.
Outdoor Mentoring for Boys
A therapeutic outdoor mentoring program for boys referred by schools, courts, and social service agencies. Through hiking, archery, gardening, and team challenges, participants build emotional regulation, trust, and a sense of belonging.
Women's Wellness in Nature
A wellness program designed specifically for women, removing the barriers that keep so many from experiencing the outdoors. Through hiking, archery, kayaking, and guided reflection, participants reclaim their wellbeing and find community.
UpSouth Youth Shooting Sports
A structured shooting sports program covering archery, shotgun, and rifle disciplines. Rooted in safety, discipline, and sportsmanship, this program develops focus, responsibility, and competitive skills in a supervised environment.
Family Outdoor Experiences
Seasonal outdoor adventures that bring families together through camping, kayaking, hiking, and nature exploration. These experiences create lasting memories while teaching outdoor skills, environmental stewardship, and teamwork.
Whether you want to enroll a young person, partner with us, or support our mission through a donation — we'd love to connect.